Technology and business updates
Market trends driving demand
The structural shift from legacy broadcast infrastructure to IP-based production continues to accelerate and Appear is well positioned at the centre of it. As broadcasters and rights holders modernise their workflows, demand for high-performance IP gateway solutions remains strong, particularly as customers look to bridge existing infrastructure with next-generation architectures. The introduction of 100Gbps IP interfacing in the X Platform this quarter extends our capability into the highest-bandwidth production environments.
Alongside this, the migration from satellite to IP-based contribution is gathering pace. Cost pressure and the need for greater operational flexibility are pushing broadcasters to rethink how content moves between sites and affiliates. Appear's SRT-based contribution offering is directly aligned with this shift, and we are seeing higher attach rates across the platform as customers consolidate around IP transport, compression, and encoding in a single workflow.
Commercial highlights by region
Q1 reflected strong execution across our key markets, with Appear playing an increasingly central role in live production for the world's largest events. Demand continues to build ahead of upcoming regional sporting calendars and the World Cup, accelerating investment IP-based workflows across the Americas and EMEA.
Americas
The Americas delivered another strong quarter, driven by deepening relationships with global broadcasters and major sports leagues. A leading U.S. sports broadcaster extended its X Platform deployment to support multiple Tier 1 events this summer, our first live acquisition engagement with this customer, contributing NOK 19 million. A major sports league committed to deploying Appear technology across 30 stadiums as the foundation of a full transition to IP-based live production, a NOK 37 million contract that includes long-term support and marks one of the most significant infrastructure decisions in the industry this year. A leading North American broadcaster also increased its investment across sports and news, further underlining the confidence our largest customers place in the X Platform.
EMEA
In EMEA, our reputation as the platform of choice for Tier 1 football production continued to strengthen. A major service provider selected Appear for a VAR system upgrade valued at NOK 5 million, building on an existing X Platform deployment and reflecting the growing role of our technology at the heart of top-flight football. We also secured NOK 12 million in orders from two leading European service providers ahead of the World Cup this summer, as the shift toward IP contribution at scale gathers momentum across the region. The X5 continued to make inroads, with one customer selecting the platform for acquisition and remote production across the DP World Tour, a global circuit of around 40 events annually, demonstrating the versatility of our expanding portfolio.
APAC
Asia Pacific remains an emerging but increasingly strategic region for Appear. This quarter, a global telecommunications provider selected Appear to enhance its X Platform infrastructure in support of live event delivery, contributing NOK 2 million. While the near-term revenue contribution is modest, we are actively building pipeline ahead of a significant calendar of major sporting events in late 2026 and into 2027 that we expect to be a growth catalyst for the region.
product and technology milestones
Q1 was an active quarter for product development, with technological advances made across our hardware, software, and customer-facing tools. These updates extend Appear's capability into new workflows, lower barriers to adoption, and deepen the operational value we deliver to customers at scale.
X platform
The X Platform remains Appear's primary growth engine, trusted by the world's leading broadcasters and rights holders for its ultra-low latency, reliability, and flexibility across the full range of live production environments. This quarter we introduced the IP gateway module, supporting both JPEG 2000 and JPEG XS in a single reconfigurable unit, giving customers a practical, interoperable path from legacy SDI infrastructure to IP-based workflows and next-generation codecs at their own pace.
The X5, launched in late 2025, is gaining real commercial traction. Already deployed in live production environments and featuring in orders across the Americas and EMEA, it is opening up regional and distributed production use cases that expand Appear's addressable market and support a higher-volume, reseller-led growth model.
VX platform
VX represents Appear's strategic move into software-based media processing, extending our reach beyond contribution into live production processing workflows. This quarter, VX Media Gateway reached General Availability following successful beta testing with a major U.S. sports broadcaster and is already being deployed in live sporting events. We are now onboarding additional customers through Proof-of-Concept programmes while continuing to build out the platform's feature set.
Appear hub and appear xm
Two new customer-facing tools launched this quarter reflect our focus on delivering value well beyond the initial sale.
Appear HUB is a self-service platform that gives all customers with support agreements direct access to the latest software, support ticketing, and our knowledge base, centralising what was previously fragmented and reducing time to resolution.
Appear XM is a self-hosted estate management tool built for large-scale deployments, enabling operators to monitor, configure, and manage entire fleets of Appear systems from a single interface, reducing operational complexity and the risk of version drift as deployments scale to dozens or hundreds of chassis. Together, they strengthen the recurring value embedded in our customer relationships and reinforce Appear's commitment to long-term operational partnership.
Youtube certification and industry leadership
In February, the X Platform received official YouTube verification for SRT live streaming across the X5, X10, and X20 platforms, lowering deployment barriers for broadcasters and resellers and broadening our reach into Tier 2 segments. Beyond our own products, Appear continues to play a leading role in shaping the industry's direction. We are active contributors to the Digital Media Facility (DMF) initiative, leading one of its four working groups, and remain engaged across SMPTE, VSF, AMWA, and EBU. As the industry moves toward software-defined, interoperable production environments, this positions Appear not just as a technology provider, but as a genuine industry architect.